Yes, I got the same message that I won a cruise too. What a scam. 411 reverse search showed that it's a cell phone from an apartment address in Houston TX. As if some cruise ship company is giving away free cruises using a cell phone from someone's apartment.
In Toronto, CA... got call at 3:32pm.. didn't answer.. no messages left, it said Houston, TX under number.
On Bell Mobility.. looks like someone is selling numbers or Bell got their database compromised.. grr