My boyfriend's 11-year-old son got this text. So I checked it out - half knowing it would be a scam - and when I went to the website I forgot the code so I entered what I thought it was. Turns out it was a different code than the 7923 code that he was given in the text, and it continued on to ask me for my name, address, CELL PHONE NUMBER, and (optionally) my home number. Of course, I didn't fill out the form. I did however read the small print underneath that basically says you have to take tons of surveys and complete "2 silver, 2 gold and 2 platinum" offers ("some which 'MAY' require a purchase") in order to "qualify". HAHA. TOTAL scam. What I'm wondering is, isn't it illegal to send scams via text to cell phones?? And what about the other kids out there who don't tell their parents and actually enter all of their information? Is this some kind of phishing scam or identity theft scam?? I think whoever is responsible for these needs to be found and held accountable.