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21
Josie
It ain't a scam, folks. Those magazines exist, and i know, b/c i work for BG+H, have several copies of their titles w/ my byline -- &, their checks clear. So as a co., they are legit, and Canadian Builders Quarterly, Canadian Executives Quarterly, Green Business Quarterly -- they are real magazines. Pretty good ones, too.
As far as it being 'vanity press', Tom - is there any kind of B2B that isn't?! You use it, tout it on your web site & whatnot. As far as an 'aggressive phone bank' i have no idea. BUT I should think annoying your contacts would be worth the biz it generates -- if used properly. If not, then ...
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22
mirror for josie
Vanity definetly if you think your are doing a sevice for those companies think again and those subs well they are just victims. I have been contacted by them and they pull evey cen out of company vendors for real press im not so sure
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23
The Game
Yes, it's a B2B publication, standard procedure for those in the trade publishing industry. Don't want to be featured...just say no. Very simple folks.
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24
Archytech
They are "real," in the sense that they exist, and the mag. probably actually gets printed. They claim to have a circ. of 60,000.   But the scam is that they convince people (like my client) they are being honored, and will be featured in the magazine for their green business.  Then they get a list of "people they do business with" and offer them the opportunity to advertise.  The sales person on the phone very subtly implied that my connection to the client would not be mentioned in the article unless I bought an ad.   Here is the e-mail I received with the ad rates:

Thank you again for your time yesterday!  As I  mentioned we are very excited to feature ______________ by putting together a lead story in our upcoming issue of Green Business Quarterly.  One of our senior writers will be sitting down with ____________________ for an in-depth interview which will end up being the centerpiece of the feature.  He will be providing us with insight into their operations and new initiatives planned for 2010.  

You have been invited to participate in the feature with them by way of an advertisement within the story and also an editorial sidebar which will allow you to go into detail about your company or the business relations you have with _______________________.

These are the discounted rates we are offering to your company as an invitee in the feature:

Double Page color ad: $9,210     150 words editorial                              

Full-page color ad: $5,850          100 words editorial                                                    

½ page color ad: $3,940               75 words editorial                              

¼ page color ad: $2,750               50 words editorial                            

All of these rates include the use of our design studios to aid you in the creation of your advertisement, as well as the editorial space available to all advertisers. All advertisements rates are in US dollars.
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25
IndyDevil
Just got a call from "American Business Quarterly"  With the exact same rates that "Archytech" got on Green Business Quarterly.  I think I could get a hell of an ad in the local newspaper for $9K.  Probably reach more potential customers too.
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