It's a pyramid scheme company that uses cult tactics to convince victims to pay buco cash up front for an electronic storefront, but then sell cut rate merchandise marketed as new. You get a small percentage from the merchandise, but make the most money by convincing others to join. They help you with thongs like tv commercials to attract people into your pyramid.

Sadly, I know this because I fell victim to them a few years ago. They still have my info are called to try and get me to sign up again. Stay away!!!