Badge - you need to be nicer to Max. He obviously isn't very bright. He may actually believe he won a contest he never entered.
Max - the message you got wasn't from Apple. It was a scammer. He will try to get you to pay shipping and handling and insurance charges for that Apple. He will keep your money. He will never send you a prize.
Badge is joking. He is telling you that you won the Brooklin Bridge in NYC and swampland in southern Florida. Those are classic old scams.