Hmmm... guy said he was with an organization that is "similar to" the BBB, but it's apparently someone else. He wanted me to help him fill out a survey because "a number of customers are looking for more information about your business." Very sneaky, but I'm not falling for it. All of the information that customers would need are already on our website.
Here's the real deal with these places. They pretend to help promote your business to alleged "customers", but basically you're paying them to get a "good" rating on their website. The BBB has been doing this for many, many years, and now others are following suit... it's not quite a scam, but I can tell you that they definitely use some unethical tactics to get business to pay big bucks every year.