As with other numbers ending in 55xx, Feature Films for Families has pre-loaded this web page with an advertisement for their product even before they start using the number as they know it will have complaints filed. They even get on to respond to complaints by chastising people to answer the phone so they get a shot at attempting to sell to you. Check that first post date, July 20, just as with all the other numbers. First complaint date is 3 weeks later when they start using the number.